Latoya Johnson is a Licensed Esthetician and Skincare specialist, she started this natural skincare brand with you in mind. Latoya and all three of her children were suffering from eczema, acne and dry irritated skin. She started this brand to ensure that women, men and children were able to be happy in there skin after all it is all about falling in love with yourself first & foremost. Self care should be top priority in everyday life, it is not an Expense it is an INVESTMENT! We need to take the time to pamper ourselves on a daily basis while also enticing that the products we use are cruelty free. With our products and services we strive to create a quality experience that can help take your self care journey to the next level! Each of our products are handmade with love by Latoya. We take pride in making products that make all of our customers feel there very best!